World 115

In order to contribute to the well-being of World 115, sustainable clothing is made of eco-friendly fabrics (e.g. recycled materials). Ethical fashion may not be the answer to all of our problems such as unsafe chemicals, energy consumption, or overflowing landfills, but it can reduce your environmental impact and allow you to invest in safer, more sustainable ways of doing things. Considering climate change it can effect a lot. It imposes significant environmental and social pressures to facilitate consumer hunger , Research by WRAP found that by extending the average life of clothes by just three months per item, from 2 years and 2 months to 2 years and 5 months, would lead to a 5–10% reduction in each of the carbon, water and waste footprints. It keeps clothes out of landfill, and prevents the production of new clothing items.

What if …

a commitment to avoid purchasing any new clothing was the norm?


the increased consumption levels of mass-manufactured fashion products are pushing up the consumption of natural resources


sustainable clothing made of eco-friendly fabrics (e.g. recycled materials)

This World was contributed by a Fashion Fictions contributor (located in Dubai, UAE) using a Creative Commons Attribution-ShareAlike 4.0 International licence which allows others to share and adapt the work in any medium and for any purpose, providing that they credit the author and share their material using the same Creative Commons licence.

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Published by Amy Twigger Holroyd

explorer of Fashion Fictions