World 97, Exploration B

Page from a fashion magazine relating to unwashed clothing.

This is a magazine from the near future in World 97 in which humanity has made a cultural shift and have changed the way we perceive and understand clean and dirty. As we can see in the magazine, in this world people don’t try to remove the stains in their clothes because now this is a valuable sign of both personal and social heritage. In this world visual culture has been enriched with appreciation of stains.

But also, as always in our history, we face some conflicts and new problems. In this world in which stained and soiled clothes are celebrated, it is difficult to maintain the equilibrium between this celebration and the urgent need for sanity. So, some specialized people are working on solutions. Also, we face social conflicts, and we have to reject some new scenarios like discrimination for the diversity of people’s own smells.

This Exploration was contributed by María Teresa Flórez and Pranshu Chaudhary (located in Colombia and India), developed from a World contributed by a Fashion Fictions contributor, using a Creative Commons Attribution-ShareAlike 4.0 International licence which allows others to share and adapt the work in any medium and for any purpose, providing that they credit the authors and share their material using the same Creative Commons licence.

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Published by Amy Twigger Holroyd

explorer of Fashion Fictions