World 190

In World 190, the 1970 Earth Day movement resonated with Singaporeans, due to the rise of industrialization and deforestation within our country. A subculture named eco-anarchy emerged, the community embraces the innate human desire to connect and care for the environment through fashion, using their personal style to disrupt and rebel against government structures and corporations who are complicit to the exploitation of the earth.

In the following years, the subculture gained momentum, becoming a mainstream culture. With a renewed understanding that human life is continuous with the environment, they find new styles of life appropriate to this realisation. Their homes are built to embrace the surrounding greenscape, and their food consumption focuses on ethical sourcing and sustainable agriculture practices. The mainstream fashion conversation shifted to a juxtaposition of anti-fashion and sustainability, away from capitalistic ideals and consumerism.

What if …

the Earth Day movement gave rise to an eco-anarchy subculture in Singapore?

Issue targeted:

lack of internal connection between humanity and mother nature


punk movement, environmental activism, biophillic design, biomimicry

This World was contributed by Calista Chong, Koh He Qi, Zoey Neo and Ponni Ashok (located in Singapore and India) using a Creative Commons Attribution-ShareAlike 4.0 International licence which allows others to share and adapt the work in any medium and for any purpose, providing that they credit the author and share their material using the same Creative Commons licence.

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Published by Amy Twigger Holroyd

explorer of Fashion Fictions